I have 20+ years experience working with clients, media agencies, PR firms and influencers, developing thoughtful campaigns
with a goal-driven approach.

What I do: Provide white-glove service, 1:1 support and dedication to your business and brand. I focus on the brand deals YOU want and work with advertising partners to ensure 100% alignment so you never have to waiver from your mission.

I’ll work with you and your business to:

  • Assess your current collaborations and partnerships with brands.

  • Analyze the effectiveness, alignment, and ROI of these collaborations.

  • Identify potential areas for optimizing partnership selection, negotiation, or integration.

  • Evaluate sales pitch, brand positioning, sales offering and media products.

    • This can include sales marketing materials, outbound prospecting e-mails, RFP responses, media plans, case studies, etc

Analyze and enhance outbound sales strategy and process to increase RFP rate and deal size.

  • Examine sales offerings and products to ensure they are in line with market-demand.

  • Analyze target account lists and prioritization.

  • Negotiate and upsell inbound leads


Examples of Campaigns I Have Developed