I have 20+ years experience working with clients, media agencies, PR firms and influencers, developing thoughtful campaigns
with a goal-driven approach.
What I do: Provide white-glove service, 1:1 support and dedication to your business and brand. I focus on the brand deals YOU want and work with advertising partners to ensure 100% alignment so you never have to waiver from your mission.
I’ll work with you and your business to:
Assess your current collaborations and partnerships with brands.
Analyze the effectiveness, alignment, and ROI of these collaborations.
Identify potential areas for optimizing partnership selection, negotiation, or integration.
Evaluate sales pitch, brand positioning, sales offering and media products.
This can include sales marketing materials, outbound prospecting e-mails, RFP responses, media plans, case studies, etc
Analyze and enhance outbound sales strategy and process to increase RFP rate and deal size.
Examine sales offerings and products to ensure they are in line with market-demand.
Analyze target account lists and prioritization.
Negotiate and upsell inbound leads
Examples of Campaigns I Have Developed